Revenue operations

RevOps, CRM & Outbound

The system that catches everything the media creates.

CRM architecture, follow-up discipline, automation, and outbound execution — so demand generated upstream turns into recorded, worked pipeline.

Starts with
A revenue audit of lead flow, follow-up, CRM, and reporting.
Timeline
Audit in 2-3 weeks, build in 4-8 weeks, then ongoing
Platforms
HubSpot, Pipedrive, Zoho, n8n / Make, Email & LinkedIn sequencing

What we run

CRM architecture

Pipelines, stage exit criteria, properties, required fields, and the views each role actually needs.

Follow-up systems

Cadences with owners and timers, routing rules, and SLAs that are visible when they slip.

Automation

Activity logging, task creation, hygiene enforcement, and cross-tool orchestration in n8n or Make.

Outbound execution

ICP definition, list sourcing and enrichment, per-segment messaging, and multichannel sequencing.

Managed operations

Weekly hygiene passes, review prep, dashboard upkeep, and a prioritised improvement backlog.

What you get

  • Configured CRM with documented stage model and runbook
  • Live follow-up cadences, routing rules, and SLAs
  • Automation for logging, tasks, and stage hygiene
  • Documented ICP with live multichannel sequences
  • Monthly revenue operations report with commentary

Questions we get asked

Will this replace our sales team?

No. It removes the administrative work around selling and makes follow-up unmissable. Conversations stay human.

We already have a CRM nobody uses. Now what?

That is the usual starting point. We simplify the model to what your team will genuinely maintain, then automate the rest.

Formats that include this line

Pairs with

Start with a diagnosis, not a pitch

Tell us what you are running today. We will come back with the gaps we would fix first and what we would leave alone.